Privacy Policy
Last updated on August 18, 2021
Thank you for choosing to be part of our community at Direct Local Websites (“company”, “we”, “us”, “or”, “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy or our practices with regards to your personal information, please contact us at matt@directlocalwebsites.co.uk
When you visit https://directlocalwebsites.co.uk, and use our services, you trust us with your personal information. We take privacy very seriously. In this privacy policy, we describe our privacy policy. We seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it. We hope you take some time to read through it carefully, as it is important. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our Site and Services.
This privacy policy applies to all information collected through our website (such as https://directlocalwebsites.co.uk), and/or any related services, sales, marketing or events (we refer to them collectively in this privacy policy as the “Sites”).
Please read this Privacy Policy carefully as it will help you make informed decisions about sharing your personal information with us.
- What information do we collect?
Personal information that you disclose to us
In Short: We collect personal information that you provide to us such as name, address, contact information, passwords and security data, payment information, and social media login data.
We collect personal information that you voluntarily provide to us when expressing an interest in obtaining information about us or our products and services when participating in activities on the Sites (such as posting a message in our online forums or entering competitions, contests or giveaways) or otherwise contacting us.
The personal information that we collect depends on the context of your interactions with us and the Sites, the choices you make and the products and features you use. The personals information we collect can include the following:
Name and Contact Data. We collect your first and last name, email address, postal address, phone number, and other similar contact data.
Credentials. We collect passwords, password hints, and similar security information used for authentication and account access.
Payment Data. We collect data necessary to process your payment if you make purchases, such as your payment instrument number (such as a credit card number), and the security code associated with your payment instrument. All payment data is stored by our payment processor and you should review its privacy policies and contact the payment processor directly to respond to your question.
Social media data. We may collect social media details if you wish for us to control your social media. Within this we will collect; Username, Password, and password hint. We may still ask for your Facebook, Twitter, Instagram, and LinkedIn URL address if we cannot find them on the internet. All information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such as personal information.
Information automatically collected
In short: Some information – such as IP address and/or browser and device characteristics – is collected automatically when you visit our Sites.
We automatically collect certain information when you visit, use or navigate the Sites. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device name, country, location, information about how and when you use our Sites and other technical information. This information is primarily needed to maintain the security and operation of our Sites, and for our internal analytics and reporting purposes.
Information collected from other sources
In short: we may collect limited data from public databases, marketing partners, social media platforms, and other outside sources.
We may obtain information about you from other sources, such as public databases, joint marketing partners, social media platforms (such as Facebook), as well as from other third parties. Example of the information we receive from other sources include: social media profile information (your name, gender, birthday, email, current city, and country, user identification numbers for your contacts, profile picture URL and any other information that you choose to make public); marketing leads and search results and links, including paid listings (such as sponsored links).
- How do we use your information?
In short: we process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Sites for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests (“Business Purposes”), in order to enter into or perform a contract with you (“Contractual”), with your consent (“Consent”), and/or for compliance with our legal obligations (“Legal Reason”). We indicate the specific processing grounds we rely on next to each purpose listed below.
We use the information we collect or receive:
- To facilitate account creation and logon process. If you choose to link your account with us to a third party account*( such as any social media account), we use the information you allowed us to collect from those third parties to facilitate account creation and logon process. See the section below headed “How do we handle your social logins” for further information.
- To send you marketing and promotional communications. We and /or our third-party marketing partners may use the personal information you send to us for marketing purposes if this is in accordance with your marketing preferences. You can opt-out of our marketing emails at any time (see the “ What are your privacy rights” below).
- To send administrative information to you. We may use your information to send you products, services, and new feature information and/or information about changes to our terms, conditions, and policies.
- Fulfill and manage your orders. We may use your information to fulfill and manage your orders, payments, returns, and exchange made through the Sites.
- To post testimonials. We post testimonials on our Sites that may contain personal information. Prior to posting a testimonial, we will obtain your consent to use your name and testimonial. If you wish to update or delete your testimonial, please contact us at directlocalwebsites@outlook.com and be sure to include your name, testimonial location, and contact information.
- Deliver targeted advertising to you. We may use your information to develop and display content and advertising (and work with third parties who do so) tailored to your interests and/or location and to measure effectiveness.
- Request feedback. We may use your information to request feedback and to contact you about your use of the Sites.
- To protect our Sites. We may use your information as part of our efforts to keep our Sites safe and secure (for example, for fraud monitoring and prevention).
- To enable user-to-user communications. We may use your information in order to enable user-to-user communications with each user’s consent.
- To enforce our terms, conditions, and policies.
- To respond to a legal request and prevent harm. If we receive a subpoena or other legal requests, we may need to inspect the data we hold to determine how to respond.
- For other Business Purposes. We may use your information for other Business Purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Sites, products, services, marketing, and your experience.
- Will your information be shared with anyone?
In short: we only share information with your consent, to comply with the laws, to protect your rights, or to fulfill business obligations.
We may process or share data based on the following legal basis:
- Consent: We may process your data if you have given us specific consents to use your personal information in a specific purpose.
- Legitimate Interest: We may process your data when it is reasonably necessary to achieve our legitimate business interests.
- Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to fulfill the terms of the contract.
- Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process, such as in response to a court order or subpoena (including in response to public authorities to meet national security or law enforcement requirements).
- Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any personal and illegal activities, or as evidence in litigation in which we are involved.
More specifically, we may need to process your data or share your personal information in the following situations:
- Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors or agents who perform services for us or on our behalf and require access to such information to do that work. Examples include: payment processing, data analysis, email delivery, hosting services, customer service, and marketing efforts. We may allow selected third parties to use tracking technology on the Site over time. This information may be used to, among other things, analyse and track data unless described in this Policy, we do not share, sell, rent, or trade any of your information with third parties for their promotional purposes.
- Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Third-Party Advertisers. We may use third-party advertising companies to serve ads when you visit the Sites. These companies may use information about your visits to our Website(s) and other websites that are contained in web cookies and other tracking technologies in order to provide advertisements about goods and services of interest to you.
- We may share your information with our affiliates, in which case we will require those affiliates to honour this privacy policy. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
- Business Partners. We may share your information with our business partners to offer you certain products, services or promotions.
- Who will your information be shared with?
In short: We only share information with the following third parties.
We only share and disclose your information with the following third parties. We have categorized each party so that you may easily understand the purpose of our data collection and processing practices. If we have processed your data based on your consent and you wish to revoke your consent, please contact us.
- Adverting, Direct marketing, and Lead Generation
Direct Local Magazine
SEMrush
- Allow Users to Connect their Third-Party Accounts
, Facebook account, Instagram account, LinkedIn account, PayPal account, Twitter account, Google account, Sound Cloud account, and YouTube account.
- Communicate and Chat with Users
Facebook Customer Chat
- Data Backup and Security
Dropbox Backup, Google Drive Backup, and 20i
Functionality and Infrastructure Optimisation
Google Cloud Storage and 20twenty
- Invoice and Billing
GoCardless, PayPal, and Bacs
- Retargeting Platforms
Facebook Custom Audience
- Social Media sharing and Advertising
Facebook advertising and LinkedIn social plugins
- User Account Registration and Authentication
Facebook Login, Google Sig-In and Log In with PayPal
- User Commenting and Forums
Facebook comments
- Web and Mobile Analytics
WordPress Stats, Facebook Analytics, Google Analytics, and 20i
- Website Hosting
WordPress.com and 20i
- Website Performance Monitoring
20twenty
SEMrush
- Website Testing
WordPress and 20i
- How do we handle your social login?
In short: If you choose to have a social media account contributed to the Site, we may have access to certain information about you.
Our Sites offer you the ability to have social media accounts linked to the Sites (like Facebook or Twitter logins.) The profile information we receive may vary depending on the social media provider concerned, but will often include your name, e-mail address, profile picture as well as other information you choose to make public.
We will use the information we receive only for the purpose that is described in this privacy policy or that is otherwise made clear to you on the Sites. Please, not that we do not control, and are responsible for, other use of your personal information by your third party social media provider. We recommend that you review their privacy policy to understand how they collect, use and share your personal information, and how you can set your privacy preferences on their sites and apps.
- How long do we keep your information for?
In short: We keep your information for as long as necessary to fulfill the purpose outlined in this privacy policy unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements). No purpose in this policy will require us keeping your personal information for longer than 2 years.
When we have no ongoing legitimate business need to process your personal information, we will either delete it, or, if this is not possible (for example your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
- How do we keep your information safe?
In short: we aim to protect your personal information through a system of organisational and technical security measures.
We have implemented appropriate technical and organisational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Sites is at your own risk. You should only access the services within a secure environment.
- Do we collect information from minors?
In short: We do not knowingly collect data from or market to children under 13 years of age.
We do not knowingly collect data from or market to children under 13 years of age. By using the Site, you represent that you are at least 13 or that you are the parent or guardian of such a minor consent to such minor dependent’s use of the Sites. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we have collected from children under age 13, please contact us at matt@directlocalwebsites.co.uk
What are your privacy rights?
In short: in some regions, such as the European Economic Area, you have the rights that allow you greater access to and control over your personal information. You may review, change, or terminate your account at any time.
In some regions (like the European Economic Area), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; and (iv) if applicable, to data portability. In certain circumstances, you may also have the right to object to the processing of your personal information. To make such a request, please sue the contact details provided below. We will consider and act upon any request In accordance with applicable data protection laws.
If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time. Please note however that this will not affect the lawfulness of the processing before its withdrawal.
If you are resident in the European Economic Area and you have believed we are unlawfully processing your personal information, you also have the right to complain to your local data protection supervisory authority. You can find their contact details here http://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.htm
- Controls for do-not-track features
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. No uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Policy.
- Do we make updates to this policy?
In Short: Yes, we will update this policy as necessary to stay compliant with relevant laws.
We may update this privacy policy from time to time. The updated version will be indicated by an updated “Revised” date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy policy, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy policy frequently to be informed of how we are protecting your information.
- How can you contact us about this policy?
If you have questions or comments about this policy, you may email us at directlocalwebsite@outlook.com or post to:
Direct Local Websites
7 Hopewell Gardens
Bristol, BS11 0JS
United Kingdom
