What’s the best day to launch your new website?
The optimal days for launching your new website and the days to avoid
NOT GREAT
Mondays are often seen as a fresh start to the week, filled with possibilities and opportunities. With the whole week ahead of us, Monday provides a clean slate to set new goals and make progress towards our aspirations.
After a resting weekend, we may feel rejuvenated and motivated to jump into the week with enthusiasm. It is a day where we can hit the ground running and establish a positive momentum that can carry us through the rest of the week.
GREAT
Tuesdays are the perfect day for launching a new website or campaign. After a relaxing weekend and a productive day in the office on Monday, you have had time to rest and prepare for the upcoming launch.
With three full days of the week still ahead, Tuesday provides the ideal opportunity to make a big splash with your new project. The energy and focus from the start of the week can help set the tone for the success of your launch.
Take advantage of this momentum and utilise Tuesday as the ultimate day to showcase your new website or campaign to the world. The clear week ahead also allows for ample time to make any necessary adjustments or improvements as needed.
So, mark your calendar and get ready to make a memorable impact with your launch on a Tuesday!
OPTIMAL
Wednesdays are often seen as the ideal day to launch a new website. With two full days of availability ahead and plenty of time to dedicate the early part of the week to last-minute planning and testing, Wednesday provides a perfect balance for a successful launch.
This mid-week timing allows for any last-minute adjustments to be made and ensures that any potential issues can be addressed before the weekend. Additionally, launching a website on a Wednesday can help build momentum throughout the rest of the working week, as people are more likely to be engaged and active during this time.
Overall, choosing to launch a website on a Wednesday can set a positive tone for the rest of the week and increase the chances of a engagement.
NOT GOOD
Thursday is definitely not the ideal day to launch a website and for any potential teething problems to arise, as the stakes are high with the weekend looming ahead.
The availability of the development teams on Thursday and Friday may seem like a comfort, but the thought of issues persisting into the weekend can be daunting.
It’s crucial for everything to run smoothly during the week to avoid any unnecessary stress or setbacks. Overall, Thursday is not the most favoured day for troubleshooting, but with the support of the dev teams, hopefully any issues can be resolved efficiently before the weekend arrives.
BAD
Launching a project on a Friday is generally not recommended, as it marks the end of a work week when the development team’s availability is typically low.Many team members may have made plans for the weekend or be winding down after a hectic week, making it difficult to coordinate and address any last-minute issues that may arise during the launch.
Additionally, hiring developers or technical support on a Friday night, Saturday, or Sunday can be more costly due to the low availability of individuals willing to work during these times.
It is usually better to schedule a launch during the early to middle part of the week when team members are more likely to be focused and available to address any challenges that may come up. This way, the team can ensure a smoother and more successful launch process.
VERY BAD
Following the launch of a website, a web development team is often tasked with numerous post-launch activities.
This phase includes comprehensive feature testing to ensure all site functionalities are operating as expected.
Specifically, this encompasses the verification of e-commerce capabilities, page load speeds, mobile responsiveness, contact form functionality, and email integration.
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